Sky Summer Forum: How HeadBox tackled Sky's Summer Forum at Twickenham without breaking a sweat

When 500 Media Professionals Gather, Who Keeps the Show Running?

Twickenham Stadium—home to epic rugby battles and roaring crowds—was about to host a different kind of victory: Sky's annual Summer Forum. The media company envisioned a summer forum that would transcend the typical corporate gathering, bringing together 500 employees at Twickenham Stadium for meaningful connection and professional growth. Recognizing the logistical complexities of orchestrating an event at this scale in such a prestigious venue, they sought HeadBox's expertise to deliver both practical execution and memorable experiences.

HeadBox's End-to-End Management Approach
The HeadBox Event Management team implemented a comprehensive solution that addressed every aspect of the event journey:

• Venue sourcing - Our Meetings & Events specialists secured Twickenham Stadium, coordinating all essential elements including catering, technical production, and staffing requirements.
• Pre-Event Planning - We conducted meticulous reviews of the event schedule and run-of-show details, ensuring all elements were practically achievable within the planned agenda.
• Guest Management- The team provided responsive support for attendee inquiries, managed efficient registration, and maintained a consistently high-quality experience throughout.
• Day-of Logistics and Operations- As the central point of contact, our team coordinated all event logistics including production teams, catering services, entertainment providers, and venue staff, addressing challenges proactively.
• Post Event Evaluation & Reconciliatio - Following the forum, we handled financial reconciliation, gathered systematic feedback, and communicated insights to relevant suppliers for continuous improvement.

A victory for the Sky team
The Summer Forum delivered exceptional results that extended beyond immediate attendance metrics:

• Workforce Inspiration Amplified - Distinguished speakers delivered industry insights that not only engaged attendees but created such enthusiasm that registration for the company's year-end event saw significant increases.
• Cross-Organizational Connection - Structured icebreaker activities facilitated meaningful relationships between team members who rarely interact, ultimately resulting in new collaborative initiatives and cross-departmental projects.
• Employer Brand Elevation - The prestigious setting and seamless execution reinforced the company's reputation as an organization that values its people, enhancing both internal pride and external perception.

Team work making the dream work

By partnering with HeadBox, our client was able to immerse themselves into the day, stepping away from the detail and into the experience with their team. HeadBox Event Management demonstrates the importance of achieving successful outcomes for large-scale corporate events and always making it happen.